Winegrowers from Australia and New Zealand join UK trade tasting in 2025
5th July 2024
Winegrowers from Australia and New Zealand will be teaming up to run their annual UK trade tastings together in London and Edinburgh at the beginning of 2025.
New Zealand Winegrowers’ annual trade tasting has been running since 1982 and Wine Australia’s since 1986, but this year will mark the first time that those two national associations have come together to run the event.
The collaboration follows a successful Australia and New Zealand masterclass in Manchester in June 2024 and trade and consumer tastings in Copenhagen and Stockholm in October 2023.
Platform for vibrant winemaking communities
Laura Jewell MW, Wine Australia regional general manager UK/EMEA, highlighted the camaraderie between the producers by saying: “The Aussies and Kiwis are good mates, and we have lots of things in common.
“Fine wine, great food, stunning scenery, the cool Southern Ocean, and a friendly laid-back attitude. The tasting will showcase Australia and New Zealand’s distinctive terroirs, vibrant winemaking communities and thrilling wines.”
Chris Stroud, New Zealand Winegrowers market manager – Europe, said he was very pleased to be teaming up with Wine Australia again.
He added: “Our trade tastings were a week apart and in the same venue in 2024. Teaming up enables importers to showcase a wider portfolio at one event, and it helps buyers, retailers and sommeliers get the most out of a day away from their business.
“Guests travel from across the UK and Europe, so it’s cost-effective, time-efficient, and offers greater exploration of the southern hemisphere.”
The Australia and New Zealand Trade Tasting is a platform for wineries and importers to meet distributors, buyers, multiple retailers and independent specialists, the on-trade and sommeliers, as well as work on leads and generate listings.
Registration opens soon for Australian and New Zealand wineries, and importers, distributors and agents in the UK. Full and half tables are available, and they can feature both Australian and New Zealand wines.
Find more information here and here.
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